Our brief for this Annual Report was to widen its audience, particularly to families across the breadth of the Northern Territory, and communicate the Department’s role in delivering education.
Our approach completely transformed the mandatory print file (for a very small number of printed copies) into an expanded interactive, online flipbook. We enriched the file with as much engaging content that we could pack into it, enabling it to tell its own story for a fraction of the cost of bulk printing and postage.
